How it all started

If you’d told me a few years ago that I would leave the startup I was among the first to join, start my own business, and choose pink as my main color, I would probably laugh.

The truth is it took me a while to built the courage to start something new, but running my own business has given me the freedom to focus on what I like most:

Learning new industries

Keeping my mind sharp

Learning new industries -
Keeping my mind sharp

Shaping the product strategy
Combining responsibility with experience

Shaping the product strategy -
Combining responsibility
with experience

Mentoring and team guidance
Working with my heart

Mentoring and team guidance -
Working with my heart

Why PinkDog?

The logo is based on an illustration of Koko, my Rhodesian Ridgeback dog.
Ridgebacks are 40 kilos of impressive, strong, pure hunter, focused, and fearless dogs, but, they’re also gentle, loyal, and deeply intelligent.

PinkDog is about the contrasts that make us unique

Just as my Ridgeback dog, PinkDog Studio combine my sharp analytical skills with high emotional intelligence for understanding humans, well, understanding users but it also helps with the team.

The real dog behind the Pink

The real dog behind
the Pink

Fun fact, most of the viewers I used to test my website, reacted the same when they entered for the first time, they smiled :)

© PinkDog. 2025